Centerline Drivers’ Respect the Drive Wins Silver MUSE Creative Award

March 11, 2022 Brad Perkins

Respect the Drive, Centerline Drivers’ driver recognition and retention campaign, won a Silver MUSE Creative Award in the Integrated Marketing category.

Respect the Drive celebrated truck drivers, who are the unsung heroes of our daily lives. Without drivers, essential goods wouldn't make it into our homes. In 2020, truck drivers got a huge amount of recognition as essential workers who were basically keeping the economy and supply chain moving. In 2021, drivers still had that respect – but the industry’s driver shortage remained at an all-time high.

Centerline Drivers launched Respect the Drive to honor the amazing work these road heroes do each day and attract drivers to the industry. Respect the Drive is a driver-focused cultural movement, thanking drivers for their hard work and dedication to the industry and highlighting what makes truck driving great.

Respect the Drive is about celebrating milestones, telling stories and attracting drivers to the industry. It gives a behind-the-scenes look at why truck driving is an essential industry and why truck drivers should be celebrated. With the driver shortage affecting the industry and continuing to grow, Respect the Drive aims to illustrate the importance of the work and show the appreciation that people across the country have for trucking and truck drivers.

This is the first time Centerline Drivers has won a MUSE Creative Award. The MUSE Awards are hosted by the International Awards Associate (IAA), who aims to promote excellence in various creative and design industries by providing professionals a platform to compete against their peers. The competition received more than 6000 entries.

Need compliant, qualified drivers quickly? Let us help

Request Drivers

Return to Home

Trucking News
And Trends

Centerline Drivers’ Respect the Drive Wins Silver MUSE Creative Award

Previous Article

Next Flipbook

Centerline Drivers’ Respect the Drive Wins Silver MUSE Creative Award

Previous Article

Next Flipbook

Explore More Content

Join the Centerline team at booth #1135 for NPTC’s 2024 Annual Conference and Exhibition, the marquee national private truck fleet event of the year in Orlando, Florida!

In 2024, we’ve seen changes on multiple fronts as drivers and employers settle into a new year. Our 5th annual State of Trucking survey results are in and the shift in trucking has begun.

This guide is designed to help you understand the biggest driver compliance trends and what they mean for your company in 2024.

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Anthony Poole

Jasmine Gregory is the second winner of Centerline Drivers’ Drive It Forward scholarship for women in transportation. The scholarship provides financial assistance to one woman every year

Centerline Drivers is happy to announce our Respect the Drive 2023 winners have been announced. This program recognizes and rewards our amazing drivers who go above and beyond.

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Alison Johnson.

Every day at TrueBlue and across Centerline, our team strives to be a Force for Good—in our communities, for our customers and for our drivers. This month we are recognizing Brenda Pizano

Join the Centerline team at booth #708 at the 2024 Florida Trucking Show. Come by the booth and connect with a representative. We look forward to seeing you in Florida

Centerline Drivers’ dedication to client satisfaction was rewarded with the ClearlyRated 2024 Best of Staffing award. It is the third year in a row Centerline has won the award.

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Shajuana Coleman.

The industry is on the threshold of a technological revolution, and autonomous trucks are at the forefront. Let’s explore the aspects of autonomous trucks and the significance they hold for the future

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Thomas Scranton.

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Donald Williams.

The Centerline team opened its first-ever office space in Columbus, Ohio. The office will house Centerline’s recruiting & business services welcoming driver applicants & interviews for open positions

Centerline Drivers has launched a new Veterans apprenticeship program through a partnership with FastPort to help them transfer. Military Veterans have valuable and transferable skills as a driver.

For the fifth consecutive year, Centerline Drivers has been named one of the Top Companies for Women to Work For In Transportation by the Women in Trucking (WIT) Association.

We spoke with John Trahan, Vice President-DMS Sales & Operations, to learn more about why our driver management service solution is different & how our team brings next-level expertise and service

The transportation sector has continued to face a variety of disruptions this year. All in all, a variety of issues have been plaguing the industry into Q3

Each month, our team picks a driver to spotlight for going above and beyond in some way. This month, our Respect the Drive Driver of the Month is Keltron Montgomery.